Brand Identity

Founder, Cecilia Caparas Apelin, had the goal of creating a women run world-class studio space as well as an artisic home and destination for creatives in the San Francisco Bay Area. This inspired the strong yet playful feminine look and feel proposed for Ciel that Cecilia has applied to this amazing women owned business. 

Ciel Creative space provides a sanctuary for creative minds to explore, collaborate, and co-exist through their offered space rentals, partnerships, and services.  This will feel the opposite of a transient space with a supportive, smart, creative community. Ciel, french for 'sky' reflects the space, which is flooded with beautiful light, character, texture and feels modern + fresh.  

Responsible for: Brand Identity exploration, Presenting ideas for color + typography, Word Mark study, Delivery of final logo for print + web usage.